retail is where the market is going
Retail investors already drive ~25% of equity trading volume, up nearly double from only a few years ago and continuing to grow rapidly.
join 2,000+ shareholders
Partners include
the shift
Retail investors have become a driving force in the markets. The next generation is turning to social media to make financial decisions, driving a massive shift in the investment landscape.
of all equity trading volume is now driven by retail investors, nearly double what it was only a few years ago.
retail investors across North America.
self-directed by retail investors, growing every year.
But the places they go to talk stocks — Reddit, Discord, X — were never built for investing. No portfolios, no positions, no proof anyone actually owns what they are telling you to buy.
the product
On Blossom your profile is your portfolio, so every idea and opinion on the platform is backed up by verified activity.
See what your friends and favourite creators are actually invested in, and discover new investment ideas from a community of over 850,000 investors.
Learn personal finance, investing, and trading through Duolingo-style courses taught by leading investing creators and educators.
Track your holdings and dividends across all your accounts and uncover insights about your portfolio. Chat with Beevis, an AI assistant with real context about your full financial picture.
other blossom features
traction
From under 5,000 members in 2022 to over 850,000 today with fifteen straight quarters of strong growth. On track to pass one million by the end of 2026.
Members at quarter end, with the final point current as of today.
how we grow
The largest finance creators in North America are sharing their portfolios on Blossom, driving thousands of their followers to the app to see what they’re investing in.
some of our ambassadors include
the business
Two diverse revenue lines: asset managers paying to drive awareness and investment activity from retail investors, and members paying for deeper tools and analytics.
*Most partnership contracts are annual but don’t auto-renew, so this is a run rate, not contracted recurring revenue.
Clients include exchanges, banks, brokerages, public companies, and asset managers, with asset managers as the largest segment. Average annual contracts from $200,000 to $400,000.
ETF providers historically spent their marketing budget reaching advisors. As investors move to managing their own money, that budget is moving with them.
Over 10% of monthly active users pay for PRO — a higher conversion rate than Duolingo.
PRO unlocks unlimited linked brokerages, deeper portfolio analytics, dividend forecasting, our full education library, and Beevis — our AI investing assistant that shares insights and answers questions with the context of your actual holdings.
Before marketing spend, our core business is already operationally profitable, with revenue covering payroll, servers and API costs, and all non-growth related expenses.
Our marketing spend yields an over 3x return with a <1 year payback period. This round helps fund this profitable growth, not overhead.
what’s next
Our next phase is bringing top-tier financial planning and advisory to our members. The biggest challenge for planners is finding clients, but we already have a community of over 850,000 obsessed with optimizing their finances.
The future of financial planning is at the intersection of AI and human advice — with personalized, on-demand support, not a long report you file away.
The next generation wants to manage their own money, with easy access to an expert when things get complicated. Not pay a high % fee to a financial advisor to manage it for them.
We plan to charge a flat subscription rather than a percentage of assets, so what you pay doesn’t climb just because your portfolio does.
Rolling out to members in early Q4.
the team
CEO
Ex-McKinsey, advising financial services clients on digital business building. Youngest recipient of the McKinsey Inspirational Leadership award. BC Business 30 Under 30.
COO
Formerly operations at Canadian Western Bank and Arc’teryx. Google for Startups 2022 alumna, one of twelve founders chosen from thousands of applicants.
CMO
One of Canada’s top investing YouTubers with over 30M lifetime views. Grew The Investing Academy past $2M in revenue. BC Business 30 Under 30.
CTO
Formerly engineering at unicorn start-up Mindtickle, and an AI/ML researcher at the Indian Institute of Science, India’s top research university.
why invest in blossom?
Retail investors already drive ~25% of equity trading volume, up nearly double from only a few years ago and continuing to grow rapidly.
Every idea on Blossom is backed up by over $7B in linked assets, with users transparently sharing their portfolios and trades — something no general social platform can offer.
15 quarters of fast-paced growth from 5,000 to nearly 1 million. An engaged community, with more than 63 million app visits.
Over 200 ambassador creators with more than 40M combined followers, all sharing their portfolios on Blossom and driving their followers to the community.
$4.7M annualized in Q2 2026, nearly double a year earlier. Outside marketing the business is operationally profitable, so this round buys growth, not overhead.
Bringing high-quality Financial Planning to our community, deepening monetization. Rolling out in early Q4.
Over 2,000 members of the Blossom community have invested in our vision, alongside leading VCs, angel investors, and top executives from Nasdaq, BlackRock, VanEck, and more. This is your chance to join them!
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